THE WESTIN
Westin Sohn-Gurgaon, Resort & Spa was the first Westin to enter India. Managed by Vatika Group at the time, Westin Hotels & Resorts opened their first estate in Shona-Gurgaon. Tasked with the challenge of developing graphics and collateral for Westin Resorts, one needed to make change to their communication for the Indian market. The graphics focuses on unprecedented attention to detail in every collateral touch point. The same exquisite detail lavished upon the interior design is reflected in every component from custom menu covers and uniforms to maps and more, for an unforgettably modern brand experience rooted in true simplistic modern service.
Scope of work:
– Art Direction
– Brand Voice
– Graphic Design
Tasked with creating part of the brand catalog for India containing branded collateral items most commonly used by Westin properties. The collateral items included design collateral such as stationery, sales and marketing planners, training book and guidelines and more.
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Thoughtful architecture and interior design.
T.ZED Architects is a progressive, international architecture and design practice founded by Tarik Zaharna in 2015. Based in the UAE and Luxembourg, the firm focuses on delivering niche projects for clients across the Middle East and Europe that have a culturally relevant component to the development of the contemporary architecture, and a prominent element on materiality and craftsmanship. T.ZED Architects portfolio consists of a wide range of projects from urban scale to installations.
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