Dubai 2015, branding the world’s first modular infrastructure company to revolutionize healthcare industry.
KEF Holdings joined hands in partnership with Australian Total Alliance Health Partners International (TAHPI) to launch “Catalogue Hospitals” to revolutionize healthcare infrastructure. The identity symbolizes a blend of elements of architecture and healthcare technology with the merger of the firms. This is a new dawn in the way healthcare and technology comes together.
My Role: Branding and art direction for the entire project from designing collaterals, advertising and tradeshow to establish the company’s presence. Led the team with support from Jolie, Anees, Meghna and graphic support from the studio.
Type: Integrated Branding and System Design
Industry: Healthcare Infrastructure
Scope of Work: Brand Design, Brand Launch, Tradeshow and Space Design, Website, Brochure, Print Advertising amongst various other collaterals